Strategic Planning & Communications

Action without planning equals waste. Our firm helps clients analyze the situation they face, assess the resources at their disposal, and develop a strategic plan of action to achieve the client’s goal.

Every day, people — and decision-makers — are bombarded with thousands of pieces of information. Their mailboxes are full of junkmail, roughly one-third of their television viewing time is consumed by advertising, and newspapers have fallen victim to the quest for profits at the expense of in-depth reporting.

Those seeking to influence public opinion rarely get a second chance to make the right impression. Understanding what the public cares about and placing your issue within that framework determines whether or not you will successfully influence public opinions. As our background demonstrates, we have extensive experience in this field.

Our firm is equipped to handle all your strategic communications needs, including communications planning and positioning, media relations, public opinion research, direct mail and publications, and the production and placement of paid print, outdoor and electronic media.